Melody Elizabeth x The Designer Scrapbook

  If you're starting to develop your brand on social media, you may be wondering what kind of personality and content style you should adapt.  Should you be educational? Funny? Sarcastic? 🤔 Deciding how to portray your brand to your audience is important for consistency  and  attracting your target audience. Plus, it makes it  1000  times easier to come up with content! Let's take a deep dive into 3 'unhinged' social media brands! 👇 1. Duolingo There's a 50/50 chance that you've come across this brand on social media or at least heard of it.  That's because Duolingo does an INCREDIBLE job at utilizing their platform to reach a huge audience. It's no wonder that they've gone viral on  TikTok  for their unhinged, and  perhaps  dark, content. People often comment 'Duolingo I extended my streak, please give my family back.' Or 'I finished my lesson, but I still see a green owl outside my bedroom window.' Duolingo embraces the outspoke...

Welcome to The Designer Scrapbook; a blog where I spill all the secrets of graphic design and give you an insider's perspective of the industry. 👀 Now, before we get into the tea-spilling and need-to-know's that is this blog, you should probably know who I am and what this blog is. 🤔 What is The Designer Scrapbook all about? This blog is really going to be about anything and everything graphic design! It's a true inside look at life as a young graphic designer who, let's face it, has a lot to learn BUT also a ton to share. It's all in the name, The Designer  Scrapbook . I'll be sharing all my genuine thoughts, ideas, insights, and personal experiences under the wide umbrella that is design.  If you are interested in learning about my personal experience of studying graphic design for three years, are a graphic designer who wants to utilize their skills and make extra income, are a business that needs some advice on how to implement their branding on social med...